{"id":4348,"date":"2025-07-25T12:37:19","date_gmt":"2025-07-25T10:37:19","guid":{"rendered":"https:\/\/mcadvertising.net\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/"},"modified":"2025-08-01T15:23:13","modified_gmt":"2025-08-01T13:23:13","slug":"privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya","status":"publish","type":"post","link":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/","title":{"rendered":"Privacitat digital: reptes i oportunitats per a marques i empreses a Vic, Osona i Catalunya"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

El que fins fa poc semblava una preocupaci\u00f3 t\u00e8cnica, avui \u00e9s un factor decisiu en la relaci\u00f3 entre persones i marques. Els dispositius intel\u00b7ligents \u2014des del tel\u00e8fon fins als altaveus i televisors connectats\u2014 faciliten la vida, per\u00f2 tamb\u00e9 obren la porta a nous riscos. <\/p>

Segons l\u2019estudi europeu Privacy is Power<\/em>, impulsat per Samsung, Espanya \u00e9s el pa\u00eds m\u00e9s preocupat per la privacitat digital: el 93\u202f% dels enquestats afirma estar-ne preocupat, molt per sobre de la mitjana europea (88\u202f%).<\/p>

La confian\u00e7a digital \u00e9s el nou repte: 9 de cada 10 espanyols temen perdre el control de les seves dades.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t

Una generaci\u00f3 connectada i estressada<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Les dades s\u00f3n clares: el 88\u202f% dels joves d\u2019entre 18 i 43 anys admet sentir-se estressat a l\u2019hora de gestionar la seva privacitat, tretze punts per sobre de la mitjana europea. De fet, un 72\u202f% confessa sentir-se aclaparat per la complexitat de controlar qu\u00e8 passa amb la seva informaci\u00f3 personal. <\/p>

La majoria posa el focus en el m\u00f2bil: el 60\u202f% pensa di\u00e0riament en la seguretat del seu smartphone. Per\u00f2 aquesta atenci\u00f3 deixa al descobert un punt cec: un 32\u202f% dels espanyols ignora els riscos d\u2019altres dispositius connectats a la llar (televisors, altaveus, electrodom\u00e8stics intel\u00b7ligents). <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t

Coneixement i confian\u00e7a: el d\u00e8ficit principal<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Nom\u00e9s el 14\u202f% dels joves se sent ben informat sobre com es gestionen les seves dades. Aquesta manca de formaci\u00f3 provoca dues conseq\u00fc\u00e8ncies: la sensaci\u00f3 de no tenir control i la resist\u00e8ncia a adoptar noves tecnologies. Un 20\u202f% evita compartir dades entre dispositius per por a bretxes de seguretat. <\/p>

Tot i aix\u00ed, l\u2019estudi tamb\u00e9 mostra una oportunitat: un 75\u202f% dels espanyols reclama m\u00e9s formaci\u00f3, i un 69\u202f% adoptaria amb m\u00e9s confian\u00e7a la intel\u00b7lig\u00e8ncia artificial si tingu\u00e9s garanties clares de seguretat.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

De la privacitat a la reputaci\u00f3 de marca<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Per a les marques, la privacitat ja no \u00e9s nom\u00e9s una q\u00fcesti\u00f3 t\u00e8cnica. \u00c9s un criteri de compra: el 86\u202f% dels espanyols ho considera un factor clau a l\u2019hora d\u2019adquirir tecnologia. Per aix\u00f2, les estrat\u00e8gies de comunicaci\u00f3 han de parlar de protecci\u00f3, transpar\u00e8ncia i control amb la mateixa claredat amb qu\u00e8 parlen de productes i serveis. <\/p>

A MC Advertising (Publicitat Montseny), des de Vic i amb un fort arrelament a Osona i Catalunya, ajudem les marques a afrontar aquest repte des de la comunicaci\u00f3: com explicar qu\u00e8 passa amb les dades, com transmetre confian\u00e7a i com integrar la seguretat i la transpar\u00e8ncia dins de l\u2019experi\u00e8ncia de marca.<\/p>

Aix\u00f2 \u00e9s quelcom que ja incorporem en estrat\u00e8gies SEO i GEO, en campanyes digitals i en la creaci\u00f3 de continguts, perqu\u00e8 sabem que avui la reputaci\u00f3 d\u2019una empresa tamb\u00e9 es construeix a partir de com cuida la privacitat del seu p\u00fablic.<\/p>

La tend\u00e8ncia \u00e9s clara: Espanya lidera la preocupaci\u00f3 per la privacitat digital a Europa, per\u00f2 tamb\u00e9 t\u00e9 la clau per convertir aquest repte en oportunitat. Les marques que posin la transpar\u00e8ncia al centre guanyaran un avantatge competitiu en un moment en qu\u00e8 el p\u00fablic exigeix innovaci\u00f3, per\u00f2 tamb\u00e9 responsabilitat. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Vols que la teva marca sigui sin\u00f2nim de confian\u00e7a en un entorn digital cada vegada m\u00e9s exigent?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

A MC Advertising (Publicitat Montseny) podem ajudar-te a convertir la privacitat i la transpar\u00e8ncia en un valor diferencial per a la teva marca, amb abast nacional i internacional.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tParlem-ne!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n
\n\t\t\t\t\t
<\/path><\/svg><\/span><\/path><\/svg><\/span>

\u00bfPor qu\u00e9 la privacidad digital es clave para las marcas en 2025?<\/h4><\/path><\/svg><\/div>

Porque los usuarios valoran cada vez m\u00e1s la transparencia en el uso de sus datos. La privacidad digital ya no es solo una cuesti\u00f3n t\u00e9cnica, sino un factor que influye directamente en la reputaci\u00f3n de marca y en la decisi\u00f3n de compra. <\/p>\n<\/div>\n\t\t\t\t\t<\/div>

\n\t\t\t\t\t
<\/path><\/svg><\/span><\/path><\/svg><\/span>

\u00bfQu\u00e9 datos preocupan m\u00e1s a los consumidores?<\/h4><\/path><\/svg><\/div>

Principalmente los datos personales recopilados por m\u00f3viles, altavoces inteligentes, televisores conectados y otros dispositivos. Muchos usuarios desconocen los riesgos asociados a estos aparatos, lo que genera desconfianza. <\/p>\n<\/div>\n\t\t\t\t\t<\/div>

\n\t\t\t\t\t
<\/path><\/svg><\/span><\/path><\/svg><\/span>

\u00bfC\u00f3mo afecta la privacidad digital a la confianza del cliente?<\/h4><\/path><\/svg><\/div>

Una marca que gestiona y comunica bien el uso de los datos genera m\u00e1s confianza. Hoy, 9 de cada 10 consumidores temen perder el control de su informaci\u00f3n, por lo que las marcas que priorizan la privacidad ganan ventaja competitiva. <\/p>\n<\/div>\n\t\t\t\t\t<\/div>

\n\t\t\t\t\t
<\/path><\/svg><\/span><\/path><\/svg><\/span>

\u00bfQu\u00e9 pueden hacer las empresas para mejorar su comunicaci\u00f3n sobre privacidad?<\/h4><\/path><\/svg><\/div>

Integrar mensajes claros de protecci\u00f3n de datos, transparencia y control en sus estrategias de comunicaci\u00f3n, webs, redes sociales y campa\u00f1as. No basta con cumplir normativas: hay que comunicarlo bien. <\/p>\n<\/div>\n\t\t\t\t\t<\/div>

\n\t\t\t\t\t
<\/path><\/svg><\/span><\/path><\/svg><\/span>

\u00bfEs la privacidad digital una oportunidad para diferenciar mi marca?<\/h4><\/path><\/svg><\/div>

S\u00ed. En un contexto donde la mayor\u00eda de empresas hablan de innovaci\u00f3n, las que a\u00f1aden valores como seguridad y confianza destacan. La privacidad se ha convertido en un valor diferencial potente. <\/p>\n<\/div>\n\t\t\t\t\t<\/div>

\n\t\t\t\t\t
<\/path><\/svg><\/span><\/path><\/svg><\/span>

Com pot ajudar una ag\u00e8ncia com MC Advertising en aquest \u00e0mbit?<\/h4><\/path><\/svg><\/div>

Des de Vic, ajudem marques a comunicar amb claredat el seu comprom\u00eds amb la privacitat digital a trav\u00e9s d\u2019estrat\u00e8gies SEO, campanyes digitals, contingut de marca i posicionament reputacional.<\/p>\n<\/div>\n\t\t\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

La hiperconnectivitat i l\u2019arribada massiva de la intel\u00b7lig\u00e8ncia artificial han convertit la privacitat digital en un dels grans temes d\u2019aquest 2025.<\/p>\n","protected":false},"author":5,"featured_media":4308,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,35],"tags":[],"class_list":["post-4348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-blog-ca"],"yoast_head":"\nPrivacitat digital: com convertir-la en avantatge de marca el 2025<\/title>\n<meta name=\"description\" content=\"La privacitat digital ja no \u00e9s nom\u00e9s t\u00e8cnica, \u00e9s reputaci\u00f3. Descobreix com les marques a Catalunya poden guanyar confian\u00e7a integrant transpar\u00e8ncia en la seva comunicaci\u00f3.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Privacitat digital: com convertir-la en avantatge de marca el 2025\" \/>\n<meta property=\"og:description\" content=\"La privacitat digital ja no \u00e9s nom\u00e9s t\u00e8cnica, \u00e9s reputaci\u00f3. Descobreix com les marques a Catalunya poden guanyar confian\u00e7a integrant transpar\u00e8ncia en la seva comunicaci\u00f3.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/\" \/>\n<meta property=\"og:site_name\" content=\"MC Advertising.net\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-25T10:37:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-01T13:23:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mcadvertising.net\/wp-content\/uploads\/2025\/07\/Privacitat-Digital.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Soporte mcadvertising\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Soporte mcadvertising\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/\"},\"author\":{\"name\":\"Soporte mcadvertising\",\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/#\\\/schema\\\/person\\\/b50f2b2c55e4fcd8149f7dc8acf78978\"},\"headline\":\"Privacitat digital: reptes i oportunitats per a marques i empreses a Vic, Osona i Catalunya\",\"datePublished\":\"2025-07-25T10:37:19+00:00\",\"dateModified\":\"2025-08-01T13:23:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/\"},\"wordCount\":859,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mcadvertising.net\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Privacitat-Digital.jpg\",\"articleSection\":[\"Blog\",\"Blog\"],\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/\",\"url\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/\",\"name\":\"Privacitat digital: com convertir-la en avantatge de marca el 2025\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mcadvertising.net\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Privacitat-Digital.jpg\",\"datePublished\":\"2025-07-25T10:37:19+00:00\",\"dateModified\":\"2025-08-01T13:23:13+00:00\",\"description\":\"La privacitat digital ja no \u00e9s nom\u00e9s t\u00e8cnica, \u00e9s reputaci\u00f3. Descobreix com les marques a Catalunya poden guanyar confian\u00e7a integrant transpar\u00e8ncia en la seva comunicaci\u00f3.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/#primaryimage\",\"url\":\"https:\\\/\\\/mcadvertising.net\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Privacitat-Digital.jpg\",\"contentUrl\":\"https:\\\/\\\/mcadvertising.net\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Privacitat-Digital.jpg\",\"width\":2000,\"height\":1200},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Privacitat digital: reptes i oportunitats per a marques i empreses a Vic, Osona i Catalunya\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/#website\",\"url\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/\",\"name\":\"MC Advertising\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/#organization\",\"name\":\"MC Advertising\",\"url\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/mcadvertising.net\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/LOGO_MC-r.png\",\"contentUrl\":\"https:\\\/\\\/mcadvertising.net\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/LOGO_MC-r.png\",\"width\":1200,\"height\":173,\"caption\":\"MC Advertising\"},\"image\":{\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/mcadvertising\\\/\",\"https:\\\/\\\/www.instagram.com\\\/mcadvertising_net\",\"https:\\\/\\\/www.youtube.com\\\/@mc.advertising\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/#\\\/schema\\\/person\\\/b50f2b2c55e4fcd8149f7dc8acf78978\",\"name\":\"Soporte mcadvertising\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c8b9425b6d89b467f4b39065e11350c3533c95e75ba04ad2e361cf102d0c712a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c8b9425b6d89b467f4b39065e11350c3533c95e75ba04ad2e361cf102d0c712a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c8b9425b6d89b467f4b39065e11350c3533c95e75ba04ad2e361cf102d0c712a?s=96&d=mm&r=g\",\"caption\":\"Soporte mcadvertising\"},\"url\":\"https:\\\/\\\/mcadvertising.net\\\/ca\\\/author\\\/soporte\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Privacitat digital: com convertir-la en avantatge de marca el 2025","description":"La privacitat digital ja no \u00e9s nom\u00e9s t\u00e8cnica, \u00e9s reputaci\u00f3. Descobreix com les marques a Catalunya poden guanyar confian\u00e7a integrant transpar\u00e8ncia en la seva comunicaci\u00f3.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/","og_locale":"ca_ES","og_type":"article","og_title":"Privacitat digital: com convertir-la en avantatge de marca el 2025","og_description":"La privacitat digital ja no \u00e9s nom\u00e9s t\u00e8cnica, \u00e9s reputaci\u00f3. Descobreix com les marques a Catalunya poden guanyar confian\u00e7a integrant transpar\u00e8ncia en la seva comunicaci\u00f3.","og_url":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/","og_site_name":"MC Advertising.net","article_published_time":"2025-07-25T10:37:19+00:00","article_modified_time":"2025-08-01T13:23:13+00:00","og_image":[{"width":2000,"height":1200,"url":"https:\/\/mcadvertising.net\/wp-content\/uploads\/2025\/07\/Privacitat-Digital.jpg","type":"image\/jpeg"}],"author":"Soporte mcadvertising","twitter_card":"summary_large_image","twitter_misc":{"Escrit per":"Soporte mcadvertising","Temps estimat de lectura":"5 minuts"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/#article","isPartOf":{"@id":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/"},"author":{"name":"Soporte mcadvertising","@id":"https:\/\/mcadvertising.net\/ca\/#\/schema\/person\/b50f2b2c55e4fcd8149f7dc8acf78978"},"headline":"Privacitat digital: reptes i oportunitats per a marques i empreses a Vic, Osona i Catalunya","datePublished":"2025-07-25T10:37:19+00:00","dateModified":"2025-08-01T13:23:13+00:00","mainEntityOfPage":{"@id":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/"},"wordCount":859,"commentCount":0,"publisher":{"@id":"https:\/\/mcadvertising.net\/ca\/#organization"},"image":{"@id":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/#primaryimage"},"thumbnailUrl":"https:\/\/mcadvertising.net\/wp-content\/uploads\/2025\/07\/Privacitat-Digital.jpg","articleSection":["Blog","Blog"],"inLanguage":"ca","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/","url":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/","name":"Privacitat digital: com convertir-la en avantatge de marca el 2025","isPartOf":{"@id":"https:\/\/mcadvertising.net\/ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/#primaryimage"},"image":{"@id":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/#primaryimage"},"thumbnailUrl":"https:\/\/mcadvertising.net\/wp-content\/uploads\/2025\/07\/Privacitat-Digital.jpg","datePublished":"2025-07-25T10:37:19+00:00","dateModified":"2025-08-01T13:23:13+00:00","description":"La privacitat digital ja no \u00e9s nom\u00e9s t\u00e8cnica, \u00e9s reputaci\u00f3. Descobreix com les marques a Catalunya poden guanyar confian\u00e7a integrant transpar\u00e8ncia en la seva comunicaci\u00f3.","breadcrumb":{"@id":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/#primaryimage","url":"https:\/\/mcadvertising.net\/wp-content\/uploads\/2025\/07\/Privacitat-Digital.jpg","contentUrl":"https:\/\/mcadvertising.net\/wp-content\/uploads\/2025\/07\/Privacitat-Digital.jpg","width":2000,"height":1200},{"@type":"BreadcrumbList","@id":"https:\/\/mcadvertising.net\/ca\/privacitat-digital-reptes-i-oportunitats-per-a-marques-i-empreses-a-vic-osona-i-catalunya\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/mcadvertising.net\/ca\/"},{"@type":"ListItem","position":2,"name":"Privacitat digital: reptes i oportunitats per a marques i empreses a Vic, Osona i Catalunya"}]},{"@type":"WebSite","@id":"https:\/\/mcadvertising.net\/ca\/#website","url":"https:\/\/mcadvertising.net\/ca\/","name":"MC Advertising","description":"","publisher":{"@id":"https:\/\/mcadvertising.net\/ca\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mcadvertising.net\/ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Organization","@id":"https:\/\/mcadvertising.net\/ca\/#organization","name":"MC Advertising","url":"https:\/\/mcadvertising.net\/ca\/","logo":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/mcadvertising.net\/ca\/#\/schema\/logo\/image\/","url":"https:\/\/mcadvertising.net\/wp-content\/uploads\/2025\/06\/LOGO_MC-r.png","contentUrl":"https:\/\/mcadvertising.net\/wp-content\/uploads\/2025\/06\/LOGO_MC-r.png","width":1200,"height":173,"caption":"MC Advertising"},"image":{"@id":"https:\/\/mcadvertising.net\/ca\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/mcadvertising\/","https:\/\/www.instagram.com\/mcadvertising_net","https:\/\/www.youtube.com\/@mc.advertising"]},{"@type":"Person","@id":"https:\/\/mcadvertising.net\/ca\/#\/schema\/person\/b50f2b2c55e4fcd8149f7dc8acf78978","name":"Soporte mcadvertising","image":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/secure.gravatar.com\/avatar\/c8b9425b6d89b467f4b39065e11350c3533c95e75ba04ad2e361cf102d0c712a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c8b9425b6d89b467f4b39065e11350c3533c95e75ba04ad2e361cf102d0c712a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c8b9425b6d89b467f4b39065e11350c3533c95e75ba04ad2e361cf102d0c712a?s=96&d=mm&r=g","caption":"Soporte mcadvertising"},"url":"https:\/\/mcadvertising.net\/ca\/author\/soporte\/"}]}},"_links":{"self":[{"href":"https:\/\/mcadvertising.net\/ca\/wp-json\/wp\/v2\/posts\/4348","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mcadvertising.net\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mcadvertising.net\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mcadvertising.net\/ca\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/mcadvertising.net\/ca\/wp-json\/wp\/v2\/comments?post=4348"}],"version-history":[{"count":5,"href":"https:\/\/mcadvertising.net\/ca\/wp-json\/wp\/v2\/posts\/4348\/revisions"}],"predecessor-version":[{"id":4362,"href":"https:\/\/mcadvertising.net\/ca\/wp-json\/wp\/v2\/posts\/4348\/revisions\/4362"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mcadvertising.net\/ca\/wp-json\/wp\/v2\/media\/4308"}],"wp:attachment":[{"href":"https:\/\/mcadvertising.net\/ca\/wp-json\/wp\/v2\/media?parent=4348"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mcadvertising.net\/ca\/wp-json\/wp\/v2\/categories?post=4348"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mcadvertising.net\/ca\/wp-json\/wp\/v2\/tags?post=4348"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}