WATA BOOK 2024
Technal
Services
- EDITORIAL DESIGN
Abstract
In 2024, the third edition of the WATA – World Architecture Award took place, driven by Technal, Sapa, and Domal. The award not only honors outstanding architectural projects but also highlights how aluminum framing systems integrate into spaces that foster new ways of living, working, and connecting with the environment. The book published for the event becomes, edition after edition, a window into talent, innovation, and emerging architectural trends.
The challenge
To maintain the visual consistency of previous editions, preserving an established graphic identity, yet incorporating subtle variations to give this third edition its own personality.
A window open to the world
The cover retains the signature black frame, a direct metaphor for the product — aluminum profiles — and a symbol of openness to the world. This frame interacts with an evocative sky representing creativity, global reach, and the infinite possibilities of conscious design. In this edition, the sustainability message is reinforced. The layout follows a clean, grid-based structure, giving prominence to imagery and clear content hierarchy. Each page is crafted to highlight the award-winning projects and their contexts, positioning WATA as a tool for consultation and reflection on contemporary trends and lifestyles.
The use of the Pantone of the year, as in the previous edition, has been key to visually aligning the project with the pulse of current creativity.
The use of the Pantone of the year, as in the previous edition, has been key to visually aligning the project with the pulse of current creativity.
The careful selection of photography provided by the client, along with meticulous coordination of texts and materials, makes this project a collective reflection of collaborative work among people from different cultures, disciplines, and viewpoints. WATA 2024 is not only a recognition of quality architecture but also an example of how editorial design can amplify the value of an inclusive, human, and global message.
