Organic products and marketing: a new way to connect with consumers

Marketing has changed a lot in recent years. More and more, brands understand that it is no longer enough to have a good story: they need to act with consistency. This consistency becomes visible when values are integrated into the entire strategy and turned into actions. Among these values, sustainability has moved from being a […]
Digital privacy: challenges and opportunities for brands and companies in Catalonia

Hyperconnectivity and the massive arrival of artificial intelligence have made digital privacy one of the key issues of 2025.